Payment over Time and Willingness to Pay for Off-Grid Solar Technologies - A Field Experiment in Rural Rwanda
The United Nations Sustainable Energy for All (SE4All) initiative has
the ambition to reach universal energy access until 2030 by providing sustainable energy access to all those 1.3 billion people in the
developing world who still lack access. Since electricity networks are
widely unavailable in rural Africa, off-grid solar technologies in most
cases constitute the most obvious first step on the ladder towards
modern energy usage. The technologies targeting single households with
relatively low energy consumption are Pico-PV kits and Solar Home Systems. Pico-PV kits comprise a small panel and an LED-spotlight and
sometimes also a mobile phone charger. Solar Home Systems are defined
through comparably higher power dimensions. They allow for the usage of
electric light bulbs and low-power appliances, such as radios or small
TVs. SE4All strongly counts on the dissemination of the technologies via
markets implying a cost covering contribution of the hitherto
non-connected households. The main research question pursued in this
project is whether households in remote areas can afford making this
cost covering contribution. For this purpose, we conduct a field
experiment in order to elicit the households’ willingness-to-pay (WTP).
We furthermore examine two potentially important drivers of WTP: i) We
offer three different solar technologies with an increasing spectrum of
energy services they can offer. ii) We randomly assign three different
payment schemes, mimicking market typical services: a payment period of 7
days, a timeframe of 6 weeks and instalment payments in the course of 5
months.
In cooperation with University of Passau and ZEF Bonn, the RWI research
team will implement a field experiment using the Becker-DeGroot-Marschak method with a real purchase offer. Households have to declare their WTP
for the solar technologies before a price is randomly assigned. Only
if the stated WTP exceeds the drawn price, they can buy the kit at this
price. The mechanism provokes an optimal price bidding strategy among
the participants and thereby is expected to reveal their real WTP.
Moreover, we will administer a socio-economic questionnaire to probe
into differences in WTP by age, education, and income. The questionnaire
will also contain measures for risk aversion, consumer resistance,
present bias, and liquidity constraints – further important impediments
of adoption next to lack of experience and information.
Results of this project will inform future policy in the energy access
sector. The question whether the poor are able and willing to pay for
different solar technologies is crucial for the decision on whether
subsidies are needed in order to achieve the universal access goals. Not
least, we will contribute to the academic literature on technology
adoption in developing countries.
Publikationen
Projektstart:
01. Mai 2015
Projektende:
30. April 2016
Projektmitarbeitende:
Prof. Dr. Jörg Peters,
Dr. Maximiliane Sievert,
Luciane Lenz
Projektpartner:
Universität Passau,
Zentrum für Entwicklungsforschung,
Inclusive Business and Consultancy Ltd.
Förderung:
Zentrum für Entwicklungsforschung